My Customer l CRM
My Customer l CRM
LINE for Business launches “MyCustomer | CRM”, a powerful tool to build customer loyalty on LINE OA.
We’ve turned it into engaging motion graphics to make it easy for Thai SMEs to understand and set up.
- Client: LINE for business
- Creative Agency: nidniece x Mindery
- Content Production: nidniece
Unlock the Power of Customer Loyalty! 🔑
This tutorial video series walks you through the key features of MyCustomer | CRM. You’ll learn how to set up LINE OA’s membership system, create rewards for your customers, train your in-store staff, and explore new features. It’s everything you need to help your business grow.
SF Cinema : EXIT
SF Cinema : EXIT
SF Cinema wanted to create buzz around EXIT (2019), the Korean blockbuster hitting theaters. So, we crafted engaging content to build awareness and launched an exciting online activity that brought people to a real-world event. The result? A wave of user-generated content under #RunLikeYoona, turning moviegoers into part of the action! 🎬
- Client: SF Cinema
- Creative Agency: nidniece
- Content Production: nidniece
Bringing the Thrill of EXIT to the Theater!
We transformed a heart-pounding scene from the movie into a real-life experience. At SF World Cinema, CentralWorld, we set up a mini zip line on the 2nd floor near the Food Court, giving moviegoers the chance to climb just like in the film. But this special activation zone wasn’t just about the adrenaline. It was also the ultimate photo op! Fans could snap epic shots, create their own content, and join the fun by tagging #RunLikeYoona for a chance to win free movie tickets on SF Cinema’s official page.
Spreading #RunLikeYoona
across All Platforms!
With EXIT already packed with fun and laughs, we didn’t stop at on-ground activities! We took #RunLikeYoona to social media, teaming up with film buffs, trendsetters, and lifestyle creators to amplify the buzz and make sure it reached every corner, turning it into an organic, fan-fueled phenomenon. Before long, audiences were using #RunLikeYoona to share their excitement and keep the momentum going! 🏃♀️🎬✨

SF+ : Social Post
SF+ : Social Post
SF wanted to spread the word about their SF+ membership card to young working adults on Facebook. We brought this idea to life with a fun Multi-Photo Post on SF’s channels and boosted it with Off-page PR content on pages that resonate with our target audience.
- Client: SF Cinema
- Creative Agency: nidniece
- Content Production: nidniece
One card, endless entertainment!
Ever felt overwhelmed by carrying a dozen membership cards just to unlock special perks? Well, it’s time to say goodbye to all that! SF+ takes your movie experience to the next level. They’ve launched the new SF+ membership card, packed with amazing rewards—all in one card. It’s the ultimate way to elevate your movie-watching experience like never before.
SF+ : Movie Resolution
SF+ : Movie Resolution
To spread the word about SF Cinema’s amazing promotions, we created a microsite where users can share their movie watchlist for the year with friends on social media. Plus, they’ll enjoy exclusive deals when they choose to watch movies at SF Cinema. The more you watch, the more rewarding it becomes! 🎬🍿
- Client: SF Cinema
- Creative Agency: nidniece
- Content Production: nidniece
SF Movie Resolutions 2020: What Are You Watching Next?
As everyone sets their New Year’s resolutions, why not join the movie lovers and make a MOVIE RESOLUTION? We invite all movie buffs to visit our microsite and create a list of films they’re excited to watch in the upcoming year. As they add more titles, they’ll unlock amazing promotions when purchasing tickets at SF Cinema. The more you watch, the more rewarding it becomes! Plus, you can share your list with friends and chat about the films coming out next year! 🎬✨
LINE Premium ID
LINE Premium ID
LINE for Business wanted to introduce Thai SMEs to the “Premium ID” service and its game-changing feature—upgrading a Basic ID to a custom brand or business name.
So, we turned it into a fun and engaging online film,
where a shop owner time-travels from the future!
- Creative Consultant: nidniece Client: LINE for Business
- Creative Agency: nidniece x Mindery
- Production House: Very Hard Day
Future Me Knows Best—Here’s the Proof!
This is a message from the future! 🚀 Level up your online business with a Premium ID—easy to add, easy to remember, and easy to share.
When your Premium ID stands out, so does your brand! ✨
Electrolux: MAKE IT LAST
Electrolux: MAKE IT LAST
Electrolux’s ‘Make It Last’ campaign turns your closet into a sustainability story! By keeping clothes fresh longer with innovative technology, we bring this vision to life through a compelling video script
now used across Southeast Asia and Australia.
- Client: Electrolux
- Creative Agency: Rabbit’s Tale
- Creative Consultant: nidniece
Small Steps, Big Impact—Make It Last!
A washing machine alone can’t save the world, but with the right care, it can make a difference! 70% of clothes thrown away could have been saved with better maintenance. By simply caring for our clothes, we can reduce waste and help the planet. Electrolux’s Ultimate Care series uses cutting-edge technology to extend the life of your favorite outfits. Together, we can build a more sustainable future. Make it last! 🌏👕
SF+ x DISNEY's ONWARD
SF+ x DISNEY's ONWARD
We had the chance to follow and capture the incredible journey of Nine Naphat and SF+ to the Disney and Pixar’s Onward World Premiere in Los Angeles, where the Hollywood Walk of Fame was shut down for this spectacular event!
- Client: SF+
- Creative Agency: nidniece
- Content Production: nidniece

From BKK to Blue Carpet—
Nine Naphat’s Big Hollywood Moment!
What happens when “Nine Naphat” takes on Hollywood?
Get ready for an epic adventure! SF+ takes #NineNaphat, the brand ambassador, on a whirlwind tour of Los Angeles.
From soaking up the magic at Disneyland to strutting the blue carpet at the grand gala premiere of Disney and Pixar’s Onward, rubbing shoulders with Chris Pratt and Tom Holland—the voices behind the lead characters in this animated film—this is a journey you don’t want to miss!

CP: Pro Jeen
Fuel Limitless Human’s Possibilities
As proud sponsors of ‘Pro Jeen,’ Thailand’s No. 1 female golfer, CP is launching a campaign to support her at the LPGA Drive On Championship. We created engaging video and social content, leveraging our channels and KOLs to reach a wider audience, with ad optimization boosting results.
- Client: CP
- Creative Agency: nidniece
- Content Production: nidniece
What limits are you ready to conquer?
This is the story of “Jeen,” who was born with allergies but dreamed of becoming a world-class golfer. She pushed past her limits and, in 2022, achieved what once seemed impossible—becoming the No.1 Thai female golfer in the world.
Let’s fuel the fire of endless possibilities and cheer for Thailand on the global stage once again! ⛳
Any Pepsi You Like!
Any Pepsi You Like!
Pepsi amps up the fizz with “Pepsi One Brand”—its biggest campaign of the year! To boost awareness in 2021, vertical videos hit online platforms, seamlessly connecting to the main ad for a fresh, engaging experience.
- Client: Pepsi Thailand
- Creative Agency: BBDO Bangkok
- Content Production: nidniece
Pop the Fizz,
Sip Your Style!
To amplify the fizz through the ‘Pepsi One Brand’ campaign, this led to the creation of a fun clip shared across online platforms. These clips highlight the perfect harmony of taste and fizz in all three Pepsi varieties—Pepsi, Pepsi Max with no sugar, and the new Pepsi Max Strawberry flavor. No matter which Pepsi you choose, each one delivers refreshing fizz in a style that’s all your own!
Any Pepsi, Your Fizz, Your Way!

CP: Festival Card
CP: Festival Card
CP, Thailand’s top food brand, aims to build strong brand connections by showcasing its identity and uniqueness to consumers, partners, and employees year-round through festivals and special moments, spreading joy
with shareable GIF cards on social media!
- Client: CP
- Creative Agency: nidniece
- Content Production: nidniece
New year New me
Celebrate the New Year with our “New Year, New Me” GIF card! CP is here to support your journey to a better you—inside and out—with nutritious food that fuels both body and mind.

Trick, Treat, or Eat 🍖
This Halloween, CP is joining the fun with Halloween’s Flavorful Choice! Treat yourself to delicious, healthy food for a happy, healthy life—from this world to the next!

Young at Heart, Strong in Spirit
On International Day of Older Persons, CP sends warm wishes for health and happiness to all seniors! We’re celebrating Active Aging—where seniors stay strong, vibrant, and live life to the fullest. We’re here to fuel their limitless potential!

Mom’s Meals
Made with Love
To all the moms who serve love with every meal, this Mother’s Day, we’ve created a special GIF card with a cute twist on the classic song “Im Oon.” We’ve reimagined the lyrics:
“No warmth compares… to when mom warms the rice when her child is hungry.”

Healthy Choices, Sustainable Future
Along with our fun GIF cards for special occasions, we’ve created infographics to share healthy eating tips during food and health festivals. It’s our way of showing CP’s commitment to sustainable food choices that support the environment, health, and well-being of everyone.





















































